Laudreé, just the name brings delightful images of confectionery concoctions fit for a queen. And what better way to celebrate the 150 year anniversary of this glorious house of pastry masterpieces than Laudreé’s collaboration with designers for limited editions boxes starting March 1, 2012 that are just as much pieces of art as the macaroons that they hold. Though the outspoken supporter of socialistic reform, Louis-Ernest Ladurée founded the pastry shop in 1862, It wasn’t until 1930 when his grandson Pierre Desfontaines, had the original idea of the double-decker, sticking two macaroon shells together with a creamy ganache as filling. And the rest is history in the art of confectionery delights.
The premiere box is designed and illustrated with the Japanese, yet Paris based designer Tsumori Chisato’s poetic, and readily whimsical hand. A treasure in itself after the macaroons have disappeared. Taking inspiration from cherry blossom season, the macaroons are pink and filled with a light cherry ganache. For those stateside, visit the new Laudreé tea salon on Manhattan’s Upper East Side.
Bon anniversaire, Ladurée!